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JD SPORTS
Westfield Stratford Mall
JD Sports used StoreBoost to drive incremental customer visits to their Westfield Stratford store outside of peak times. The campaign featured ads with dynamic messaging to encourage visits to their first floor store.
Results
Dynamic Ads - Store location and live clock
Advertising activated when mall was +10% busy
+14.5% increase in footfall in 2 hour period after activation
Awareness of ads on digital screens 80% during campaign
The campaign ran with creative featuring exclusive products in store.
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Clock
Shows consumers the posters are live
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CTA message
Highlighting new store location
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Creative
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